Marketing Automation Magic – for sales(!)
Recently I was invited to do a keynote speech at an event hosted by Liana Technologies to speak on the topic of Marketing Automation (MA).
For those...
CRM – what’s in it for me?!
One of the main challenges when implementing CRM or making changes to your existing CRM processes or tools is user adoption.
So what is the magical recipe...
CRM is not technology (!)
Hello World!
The topic of this my first blog post is the need of business development tied into Customer Relationship Management.
A lot of companies have had...
